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Chrissie Harrison is the new EMEA Sales Director for AMD

AMD, the leader in high-performance and adaptive computing, has announced the appointment of Chrissie Harrison as the Sales Director for its EMEA Component Channel business. With over 20 years of experience in semiconductor sales and marketing, Chrissie brings a wealth of knowledge and expertise to the role.  

Leveraging her extensive distribution experience, deep partner relationships, and leadership strengths, Chrissie will lead the EMEA Component Channel team to build further on AMDs leadership position across its Client and Server component CPU business, accelerate its graphics business as AMD strengthens its position within the gaming segment and further develops its expansion into AI and the commercial component channel desktop business. 

“I am incredibly excited about the opportunities this role presents and I’m looking forward to continuing the excellent partnerships AMD has across the channel and it’s ecosystem partners.” – Chrissie Harrison, Director, EMEA Component Channel Sales at AMD.  

Chrissie’s appointment further reiterates AMD’s commitment to its channel partnerships, who also recently announced the appoint of James Blackman as AMD’s EMEA head of VAR and SI Commercial sales.  

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